Leveraging Technology for Improved Sales Performance

Leveraging Technology for Improved Sales Performance

How can you measure the impact of technology and training on business, and more particularly, the sales function? The past 10 years have introduced e-mail, Web meetings and customer relationship management (CRM) software to businesses at a blistering pace, and while millions of dollars are being invested in various IT systems and initiatives, quantifying it…
Published:

Dec 28, 2005
- Facebook
- X
- LinkedIn
- Mail
A Strategy for Training Materials Selection

How should you, the decision-maker, choose training materials for your organization? This question gives rise to an old dilemma: Odds are you don’t know the subject matter, and even if you do, you probably don’t have the time to carefully evaluate the mat
Published:

Dec 28, 2005
- Facebook
- X
- LinkedIn
- Mail
Utilization of Marketing Resources – SILVER: Suellen Roth, Vice President, Global Policy, Compliance, Diversity & Avaya University, Avaya

As vice president of global policy, compliance, diversity and Avaya University for Avaya, Suellen Roth has engaged the company’s learners with Madison Avenue savoir-faire. “Companies don’t release products without advertising them, so why should CLOs release learning programs without promoting their value?” she asked. “If CLOs want to create a learning program that is going…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail
Utilization of Marketing Resources – GOLD: Maureen McCormick, Director, Learning & Development, University of Iowa

The idea of using marketing techniques to create interest in learning and development activities is not a new one. However, effectively deploying marketing resources to increase learning and development dollars and then stretching those dollars into more opportunities to serve the University of Iowa’s population of 42,000 faculty, staff and students, not to mention thousands…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail
Leading Business Change – SILVER: Michael E. Pollard, Chief Learning Officer, Regions Financial Corp.

When Regions Financial Corp. acquired Union Planters in early 2004, the new company faced post-merger integration challenges, but CLO Michael Pollard understood that he and his team would play a vital role in successfully reinventing the company and ensuring that the most critical workers performed at the highest possible levels. Pollard developed the merger learning…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail
Leading Business Change – GOLD: Rob Lauber, Executive Director, Learning Services, Cingular Wireless

Rob Lauber, executive director of learning services for Cingular Wireless, realized that in order to successfully integrate AT&T Wireless after it was acquired in October 2004, it was critical that the “New Cingular” possess a highly trained sales workforce, an enhanced technical infrastructure, an aligned business purpose and strategy, and support from its business partners.…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail
Creative Alliances – BRONZE: James Mitnick, Senior Vice President, Turner Construction Company

With more than 35 years of experience at one of the leading companies in the construction industry, James Mitnick, senior vice president of Turner Construction Company, has a keen eye for creating the type of partnerships that will bring value to the business. In fact, the purpose of his technology-based learning brainchild, Turner Knowledge Network…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail
Creative Alliances – SILVER: Keith Bridges, Director, Technical Development, EDS

In his role as director of technical development for EDS, Keith Bridges administers the company’s Skill Enhancement Fast Tracks (SEFT) program, which is aligned to central technologies like applications development, enterprise storage, network security and desktop support. Since the initiative was rolled out, approximately 40,000 people have voluntarily enrolled in at least one SEFT course,…
Published:

Dec 20, 2005
- Facebook
- X
- LinkedIn
- Mail

Site Staff

Join the Chief Learning Officer Community